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Innovating Payments: Micro Moments Shape the Future of BNPL

Innovating Payments: Micro Moments Shape the Future of BNPL

The article discusses the evolving landscape of the payments industry, focusing on the rising popularity of post-purchase Buy Now, Pay Later (BNPL) services, which are becoming a key differentiator for banks and FinTechs. David Feuer, chief product officer at Galileo, emphasizes the importance of capturing consumers' micro moments to stay relevant. He highlights the need for financial services to integrate embedded finance solutions within the consumer’s flow, providing transparency and empowering consumers to make informed decisions about their financial health. The growth of BNPL services indicates a significant shift in consumer behavior, with a preference for clear, predictable payment structures. The article also touches upon the challenges financial institutions face, such as technological inertia, regulatory changes, and fluctuating economic conditions, and suggests that BNPL could expand into areas beyond unsecured term loans, disrupting traditional lending practices.

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