Skip to content
Previous article
Now Reading:
Affirm's Growth Strategy: Boosting Borrower Engagement and Revenue
Next article

Affirm's Growth Strategy: Boosting Borrower Engagement and Revenue

Affirm has reported impressive financial results for the quarter ending September 30, with revenues soaring nearly 41% year-over-year to reach $698 million, surpassing analyst expectations. Despite a net GAAP loss of $100.2 million, which was also better than anticipated, the company is focusing on increasing its active user base and transaction frequency. With gross merchandise value rising 35% to $7.6 billion and active customers growing by 21% to 19.5 million, Affirm's strategy is clear: engage existing customers more effectively. CEO Max Levchin emphasized the goal of not just attracting new users but also encouraging existing ones to transact more frequently. Analysts have positively noted Affirm's solid credit performance and look forward to updates on its expansion efforts, including the recent launch in the UK and potential integration with Apple Pay. The company aims to achieve GAAP operating income profitability by the fourth quarter of the fiscal year.

Read the full article here.

Cart

Close

Your cart is currently empty.

Start Shopping

Select options

Close